Customer relationship management (CRM)

So... What is those three magical letters CRM? It is Customer relationship management! So what will be the next question from guys that shake head's? That right - "What is Customer relationship management?".

So all in all the CRM is the method of interaction between buyer and seller.

For example if Homer is going to Kwik-E-Mart to buy a beer and ask the Apu for beer, Apu gets him a Duff Beer even if the Homer doesn't say what kind of beer does Homer wants. And Homer buys it with out saying that he wants different kind.

That's it - it is CRM. Seller exactly knows what the buyer wants even before buyer asks something.

Of course you can get the big info about it on wikipedia.

All in all it is the interaction between seller and buyer - like if you get some news in form of SMS from your mobile network provider to your mobile phone about that you are customer for them 5 years and now you are eligible to get some extra minutes on rate plan - it is CRM.
Or if your car seller sends you e-mail about yearly car inspection to repair the defects on your car.
Or if you buy a new PC with specific requirement and seller enters your data in his system, then you know when something will go wrong with PC or if you want something new seller will automatic know your needs and can provide you with best solution he can in much less time than the first time you bought your PC form this seller.

Hope this gives a little bit intro in to CRM. Tomorow I will try to explain about Siebel in CRM or CRM in Siebel.